Manage your promotional campaigns
Set up a campaign for an application and within this define the appropriate parameters, such as, the length of time the campaign should run for, where it should be deployed to, and so on. Once the campaign is set up, publish it to your chosen platform with the click of a button.
Increase your likes
Get people to like your page before they can enter the competition using the Like/Fan Gating option. This is an effective way to increase your page likes and grow your following.
Customise and Design your Applications
Customise the applications specific to your requirements. This includes changing the appearance of the application for the end-user, such as, changing the menu labels to whatever language you require and uploading your own headers and designs. You can also configure the behaviour of the application, via its settings.
Spread the message….
The most important element of any promotion is making sure the message is spread to a wide audience. Using the Facebook Share and Invite Friends features you can encourage other people to visit your page and take part in the promotion. You decide what is displayed in friends’ newsfeeds and notifications.
Easily Publish Updates
Publishing updates to your social channels is easy. Change the settings or the design of a specific application and simply click Publish to send the changes to your Facebook page. You can also add new applications to your page with the click of a button.
Monitor their performance
Track your competition using the real-time analytics that monitor the performance of your Facebook Applications. For example, monitor the success of growing your fan base through applications, view a breakdown of the profile of users interacting with the campaigns or even analyse the social jestures created through a camapaign e.g. Likes and Comments.
Benefits of the Platform
- Reliability - We have been building web applications for 15 years. Our knowledge and experience have helped us build a platform that is both reliable and proven
- Flexibility – The Razorcoast platform is flexible enough to build and run any social application, whether that is standard or custom-built.
- Standard tools – When you add more applications you will always have the use of the same standard tools like our management console and plugin modules.
- Shorter development cycle – Our platform was designed and built to allow us to re-use many standard modules which reduces time and cost when developing custom applications.